Media, Communication & Training Brief Mass media and other forms of communication technology have an enormous influence in helping to shape public opinion and underlying sentiment. Newspapers, TV and radio are all important sources of basic information about other people and other places and this can itself help to engender understanding if presented in a fair, even-handed and non-inflammatory way. The media is also an important accountability mechanism: it raises important issues, corruption for example, that might otherwise never be publicly debated or addressed. The media also has an important role in stimulating governments to take action on social policy. The Media, Communication & Leadership Workshop is a program that recognizes the true opportunity of “Communication First”: how professionals can inspire action and influence change. Communication Leaders are trained to apply creative problem-solving to bridge organizational objectives and constituents. They learn to build authentic relationships with others through powerful storytelling. We offer a highly versatile learning environment that presents participants with real-world challenges and support from a dedicated faculties. Together, we navigate the current state of “Media, Communication & Leadership” and help chart its future. For Whom The course is designed to improve the skill of a wide range of professionals working in the public, private and NGO sectors including journalist, communication professionals, government and corporate executives. Overview of SyllabusThe teaching will be hands-on and will cover the following broad areas: Impact Journalism Effective use of traditional and social media Speech Delivery Approaches to Leadership Project Management Date: June 27 – July 1, 2016 Course fee:£2,500 Fees cover: Course delivery at the UWE main Frenchay Campus. Hotel Accommodation. Course materials. Access to the UWE E-Learning portal and materials. Welcome pack including mobile Sim Card for use in the UK, UWE and Bristol information. 5 days return transfer from Hotel – UWE - Hotel Campus arrival, mid-morning and midafternoon refreshments. Lunch that can be taken either as a meal in the Executive Development Centre or as a voucher for use in the main UWE Café/ Restaurant subject to prior agreement. Two evening meals. Training Faculties Phil Chamberlain (Lead Faculty) Phil has an editorial, reporting and communications background spanning more than 20 years working for and as a freelancer with local, national and international newspapers, magazines and NGOs. These include UK national newspapers and magazines such as The Guardian, The Independent, The Daily Mail and New Statesman and organisations such as the Department of Health, the Government Office of the South West, Bath & North East Somerset Council, Wiltshire Council, Bristol City Council, Swindon Borough Council, South Somerset District Council, the World Health Organisation, IBM and The Hills Group. He has also founded Clarity Media Training which provides expert trainers for people being interviewed in print or on radio and TV. He joined UWE in 2008 and lectures to undergraduates, postgraduates and on professional courses. His specific areas of expertise include communications strategy and research, crisis PR, Investigative journalism, data journalism, online journalism, new/ social media, human rights, media law and media ethics. Richard Bailey Richard is an experience public relations educator at undergraduate, postgraduate and professional level. He has taught at Leeds Metropolitan University and John Hopkins University. He has published extensively on public relations and provided consultancy services to a range of corporations. Richard is a fellow of the CIPR. John Curzon JohnCurzon was a Newsroom Specialist with Avid Technology covering Europe, the Middle East and Africa, a post he held for 12 years. Before joining Avid he worked for almost 30 years as a journalist in newspapers, radio and television as reporter, presenter and producer and latterly as a Head of News for stations run by both the BBC and ITV in the UK. He joined UWE in 2014 as a senior lecturer. Dr Anne Harbin Anne, who runs the MA Journalism programme, has worked for BBC and community radio stations across the country with five years’ experience producing news and features for BBC London. She has also designed and run numerous radio training courses. Anne has been a module leader at Manchester College and has a particular interest in community radio and in developing exchanges and best practice. Myra Lee Myra is Programme Leader for BA Journalism. Myra is a fully-qualified print and broadcast journalist with more than 20 years’ experience in journalism working for ITV. She is also very experienced at delivering media training to government organisations. Dr Sally Reardon A former editor at The Associated Press Television, Sally has more than a decade’s television experience which includes working on the foreign desk for Sky News and Reuters. She has taught at several universities at both undergraduate and postgraduate level; including Cardiff from where she obtained her PhD. Sally has a particular interest in global journalism and foreign news reporting but teaches across all the undergraduate years. Caragh Salisbury Caragh Salisbury joined the journalism team from the BBC where she worked for BBC Multiplatform as an Editor and Senior Producer. She delivered multimedia content for web and mobile platforms. She has produced award winning websites including the Comic Relief’s Red Nose Climb which tracked the daily journey of nine celebrities as they climbed Mount Kilimanjaro. David Vickerman David Vickerman is an experienced print and broadcast journalist, with a distinguished track record making factual programmes for television and writing for a range of quality newspapers covering politics, special investigations and environmental issues. For 14 years he was an investigative reporter/ television producer/director on ITV Wales’s flagship current affairs programmeWales This Week. He was also series producer on a variety of other factual programmes during his time at ITV.